Business events and delegations in China
We organise fully managed business programmes in mainland China for delegations and executive teams – from the airport pickup to the post-trip report. Your team focuses on the meetings; we handle everything around them.
Why go
Reading about China is one thing.
Being there is another.
When a management team knows the Chinese market only from reports and the news, its decisions run on assumptions that can be years out of date. A week inside the market replaces them with what your people see with their own eyes – how the factories run and what Chinese partners expect from you.
We arrange the visits and meetings and run the programme on the ground, so the trip produces working relationships and first-hand judgment.
The formats
What a China programme looks like
Every programme is custom-built around your objectives, but most start from one of these shapes.
Educational tours
A structured learning programme for executives and business schools: lectures from China’s industry experts, combined with visits to the companies they talk about.
Corporate tours
Company-level immersion: your team visits the headquarters of companies like Alibaba or TikTok and meets the people who run them. The point is seeing how Chinese innovation works from the inside.
Business missions
Direct market access anchored to a major trade fair – Canton Fair in Guangzhou is the classic choice. To that we add face-to-face meetings with manufacturers, and introductions to the industry associations that matter in your sector.
A separate format
Executive meetings with specific Chinese companies
Sometimes the goal is one meeting with one company, rather than a programme. Chinese companies rarely agree to meet a foreign party they don’t know; the introduction has to come from someone they already trust. These meetings run through our own long-standing contacts in China.
For that to work, we need a thorough brief first – what you want from the meeting and why it is worth the other side’s time. Our contacts risk their own reputation with every introduction, so we only take this on when the meeting is likely to be substantive.
Past programmes
Where our groups have been
We have run programmes for groups from the Middle East, Central Asia, and Europe – trade missions, industry associations, corporate teams, and private sourcing groups. A typical programme runs five to seven days and starts from ten participants.
The focus is business outcomes – supplier shortlists and contacts your team can follow up on.
How it works
From a call to a confirmed programme
The same path runs on every programme, whatever the format.
Brief and objectives
We start with a call: your goals, target sectors, group size, and dates. Then we draft a programme that matches them.
Programme and approvals
Our team requests factory access and confirms the meetings, then builds the day-by-day itinerary. You review and approve the final programme before anything is booked.
On the ground
Hotels, transport, interpreters, and visa guidance – our team handles the logistics and accompanies the group through the whole programme.
After the trip
You receive a summary report with contact details from every meeting and the agreed next steps, so the work continues after everyone flies home. Some groups decide to set up in China after a visit – that side of the work is described on our services page.
For partners
For partner organisations
Many of our programmes run in partnership: a chamber of commerce or a business school recruits the group in its home country,
and we run the China side – the programme itself and everything on the ground.
If you bring delegations to China and need a partner inside the market, talk to us.
Let’s plan your China programme
Tell us your objectives, dates, group size, and sector. We come back with a draft programme and our view of what is achievable.
Discuss your event →